A Full Funnel approach
We don't do just fulfillment or marketing, We engage to provide strategy, and directional support to help businesses grow based on data and experience. If you only need a creative vendor or an execution partner, we're probably not a good fit.
Bottom-line goal alignment
What is that? Well, we can focus on delivering results from a top-of-the-funnel perspective, or we align the bottom line goal, whether it is brand equity, financial goals, or business growth goals, and we reverse engineer it to build the foundations of the strategy.
Experiments & Data-Driven
Our first line of business is data if there is any to work with, and our final line of business is data. We build hypotheses, experiment, and validate the result with the data found to drive the next steps of strategy and execution.
Interim Team Integration
We don't take projects, we take partners. by having us as your partner, and us as a client, we work with you as if we are your own core team.. Once we understand your growth needs, we can support you in any marketing role. No project is off limits.
Alternative to Hiring
By being our client, we eliminate the need for you to ever hire full-time talent. Because we cover all paradigms of business growth and introduce agility & flexibility otherwise unachievable with hiring. No, benefits,, lengthy training & onboarding, hiring & recruiting costs., or HR costs.
Strategic Partnerships
Think of Brandzen as the consultants who do more than just consulting. We create the perfect team around you based on your growth needs, and if priorities change, we just change the working team structure to fit the new goals and objectives.
The T-shape decipline
As a collective T-shaped marketers, we have built a breadth and depth of expertise from our previous work, so you can rest assured we don't leave any stone unturned when it comes to growth strategy.
Along with areas of experience, we've developed an agnostic alignment for industries. As the growth frameworks could be implemented in any business model.
A/B Testing
With a data-driven approach to marketing, we help businesses hone in on the specific tactics that will grow revenue — rather than repeating overly general practices. It relies heavily on rapid experimentation through cross-channel strategies to better address traffic segmentation and growth opportunities.
We design your lead funnel, website or email campaign and run simultaneous experiments between two or more assets, to see which performs or converts the best.
SEO & SEM
We manage your Search Engine Marketing and optimize your website with best practice SEO techniques to draw the attention of high-intent visitors. We also implement diffrentiated SEO techniques considering the differences of Local SEO or Global SEO strategies.
We're technical too, so we don't leave a stone unturned.
UX/UI Testing
We test the functionality, performance, and effectiveness of your user interface and your user experience. In simple terms, we check if your platform works smoothly on all devices and creates a unified customer experience.
Conversion rate optimization
Based on our experience and understanding of design heuristics we’ll simplify your funnel and optimize your landing pages. We’ll continue with A/B tests and improving your conversion rate continuously, while implementing advanced personalization networks.
Content Marketing
We create and design your content marketing strategy to attract, engage, educate, and effectively convert visitors. We align content with every step of your customer journey so that we cover every potential touchpoint. And most important of all, building your own Brand Intimacy
Social Advertising
Social ads are one of the quickest and most effective ways to connect with your target audience. We help you target the right prospects placing ads on Facebook, Instagram, Twitter, LinkedIn, and more.
Funnels, Flywheels, & Landing pages
We’ll set up and test your landing pages or lead funnel using growth marketing best practices to capture and convert leads to customers.
Referral Marketing
One of the most under-appreciated channels of growth. With the right referral programs. incentive and criteria, we’ll motivate your clients to spread the word with target prospects that have similar interests.
Email Marketing
We’ll create a process to reach new or existing users, use behavior-driven email automation, and always reach your audience in the right moment with the right copy and targeted offers.
Tech-stack Automation
When we design growth infrastructures, we keep automation as a goal. We work around stacks and tools that can be integrated with each other, so no data piece slip through the cracks and maintain the integrity of data on all your channels.
Affiliate Marketing
We're not really good at it, but we consult our partners to help us execute it.
If you need it
Analytics & Reporting
Make actionable decisions backed by robust data. We set you up with tested full funnel analytics, stakeholder-specific reports, and real-time dashboards. You’ll have tracking you can drill down to know each visitor's journey by name what type of dogs they like.
Chennels and Tactics
Growth marketing Methodology
Growth marketing (hacking) grew from a novelty niche to an established practice popular with ambitious companies of all shapes and sizes – from nimble startups to large organizations that want to establish a consistent framework of marketing innovation. With its unique mix of creative problem-solving and actions based on data, growth marketing is a way to simplify the complexities of attracting and retaining customers.
No matter if you’re still searching for product-market fit, getting ready to expand in a new market, or trying to counteract slowing growth, we can help you establish a new growth strategy. Our battle-hardened analysts, marketers deliver data-driven, content-powered and ROI-focused campaigns, and we don’t like to mess around. We market smart.
We’ll dig deep to understand your target audience, your value proposition and the market in general. We’ll draft a plan how to implement growth levers that influence customer acquisition, customer retention, and monetization.
Together we’ll brainstorm and prioritize growth hacking experiments and launch smart high-ROI growth marketing campaigns. The goal is to kick-start your growth process and secure the quick wins that will propel your growth forward.
Setting up a repeatable, predictable, and scalable growth process is the key to high-velocity testing and optimization. We will direct the process , maintaining a structured growth backlog and running high-impact experiments.
Once we get your growth machine rolling, we’ll keep a close eye on all the moving parts. We’ll evaluate the results of growth experiments, scale up high-ROI campaigns, and give the chop to activities that don’t show promise. To do this, we rely on experienced data scientists who analyze each action in depth.